Friday, October 3, 2008

What To Look For When Buying Plr Articles

Writen by Ian G Williamson

Keen users of Private Label Rights content are delighted to see more and more PLR sites appearing. The proliferation of such sites has, however, given rise to a new problem - the overall quality of the articles users pay for. Good (and reliable) writers are snapped up fast and given ongoing work. Regrettably, some PLR site owners seem to be only concerned with getting a batch of articles uploaded no matter what the quality.

Competition, as we all know, is a GOOD thing. Quite a number of PLR users are now making a practice of signing up to check out the quality of what's on offer in a new site. If they like it, they stay. If they don't - they vote with their feet. (Or, more appropriately, with the 'cancel this subscription' option at PayPal.)

=== Your Rights as a PLR Site Subscriber ===

Don't feel that you have to accept the articles you get no matter what the quality. You are entitled to get articles and/or ebooks that have been proofread and edited to correct grammar and spelling. It is the responsibility of the PLR site owner to check that the articles are of an acceptable standard (or to hire someone to do this for them).

PLR users expect to have to tweak and change an article to create unique website content. They should not, however, have to edit every article. We all expect an error to creep in here and there - but an entire batch of articles written by someone whose language is quite obviously NOT English is not acceptable. Nobody wants to have to copy-edit every one of 20 articles before turning them into an e-book!

=== What You Can Do If You Are Not Satisfied With the Quality of PLR Content ===

The first and most obvious option is to cancel your subscription. However, you would be doing everyone a favor if you took the time to contact the site owner to explain why you are not happy. Copy and paste a few examples from the articles to demonstrate the errors.

In the past, PLR site owners have sent back batches of articles to be corrected and/or rewritten when they are not satisfied with the job. In extreme cases, they cut their losses and just hire a new writer. Any PLR site owner who wants to build a profitable and well-regarded business will be interested in working with you on this - they don't want to lose customers!

If you can't get any satisfaction, move on. Sample the content of several sites. Ask for recommendations from friends or other publishers before you sign up. (Look for more than one satisfied customer - never forget that some reviews are there solely to get you to sign up via the reviewer's affiliate link.)

=== Find a Site to Satisfy Your Personal Needs ===

Different sites offer different things. Some sites offer articles and completed e-books, sales letters, and well-produced graphics. Others provide only articles and a few bonus products.

If you are a competent graphic designer and know your way around programs like Photoshop, graphics may not be important to you. (Indeed, you may prefer to create your own graphics so your site looks different to everyone else's.) Some sites offer 'extras' like web hosting and autoresponders, plus ready-made AdSense sites. If you are just starting out, you may like these all-in-one solutions.

Check out the following:

- What you get for your monthly subscription - articles, e-books, e-courses, AdSense sites, graphics, sales letters etc
- The quality of the articles that are immediately available - general style, grammar, and spelling
- The membership cap (how many people have access to the same articles and books?)
- The regularity with which content is posted. (Check out the forum, if there's one available. Are there constant complaints or queries about when this month's content will be available?)
- The range of topics covered. You will find that some sites specialize in one subject area, while others cover a broad range of topics. Are you using enough of the monthly content to make it worth your while? There's not much point in being able to access 200 articles a month if you can use only five of them.

It's common for PLR users to belong to more than one site. An example: $200 a month spread between four to six sites comes to only $2,400 a year - which is an excellent business investment compared to the cost of hiring your own writer. Well-written, carefully-edited PLR articles are usually well worth the monthly fee. Take the time to assess the content of any PLR site - and stay with the ones that believe in quality control.

This article was brought to you by Ian Williamson of Free Content at http://www.real-articles.com.

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Thursday, October 2, 2008

How To Skyrocket Your Profits By 267 With One Simple Sentence

Writen by Seth Chong

If you have even a passing interest in the topic of boosting your profits, then you should take a look at the following information. This enlightening article presents some of the latest news on the subject of boost your profits.

Don't think it's possible to jump sales by 267% with one sentence? I'll show you how I did it and you can implement the same strategy in less than 5 minutes on your site!

This strategy is so powerful that it can literally jump your profits OVERNIGHT!

All people doing business on the Internet are always trying to find ways to get their offer the the most targeted prospects available. Always trying to figure out, "What do I offer my proven customer next?"

Here's what I did to BLAZE profits 267% overnight:

When my customers would click order they would be taken directly to a secure order form to enter their payment information. I came with the following strategy when brainstorming one late night....

Instead of sending them directly to the payment page I setup a page that offered a discount of 10% of their order if they would answer one simple question:

Once you begin to move beyond basic background information, you begin to realize that there's more to boost your profits than you may have first thought.

What would you be most likely to purchase in the next three months?

I then had a drop down menu with three products I was selling at the time.

All the customer had to do was enter their e-mail address and then choose an answer and they would instantly be taken to the order form with the 10% discount.

Why did I give them 10% off for that one simple question?

When they submitted that question it was automatically entered into a data base with all the other customers that took me up on the offer. Two months after implementing this one simple question I pulled up my database, filtered it to the products customers expressed interest in and send a special customer offer to each of them.

What happened? Out of 122 customers, 97 bought! can you belive that? An incredible 80% response rate on a sales letter is unheard of...but these customers where so targeted because of the simple question I setup that the response rate was unreal!

Jump on this strategy now, you just can't afford to pass up that kind of profit!

Seth Chong is the owner of IMViral, one of the largest, greatest viral Internet Marketing Newsletter which is being spread around the world, you can sign up for the Newsletter(worths $597) for Free at http://www.IMViral.com

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Wednesday, October 1, 2008

Market Your Business Using Practical Small Business Internet Marketing Tips And Tricks

Writen by Lonnie Pacelli

Got a website but no traffic? Is your small business internet marketing ineffective? Consider these small business internet marketing tips and tricks to help drive traffic to your website:

* Get an automated eCommerce system - These can be really good, very comprehensive and very inexpensive. The good ones can do everything from customer base management to product management to shopping cart to newsletter broadcasts.

* Get a cheap and reliable merchant account provider - You can get merchant account providers that do both the merchant account and internet gateway for you. Hint: your bank is probably more expensive than the discount providers out there.

* Put a link back to your website in your email autosignature - This doesn't need to be obnoxious, just a simple link that email recipients can click on to see your website.

* Do selective link trading - Link trade, but make sure the content on the other website is similar to your own. Don't touch "link farms" with a ten-foot pole; search engines hate them.

* Write articles and include your website address - There are a number of article databases out there. Find some article databases which house content similar to yours and write a few articles. You'd be amazed at where your articles show up!

* Write newsletters - Allow for customers and visitors to subscribe to a newsletter to get regular visibility to you and your company.

* Consider using a search engine submission services - These services submit your site to multiple search engines & directories. Can be helpful particularly if your website is new.

* Set up an affiliates program - Allow for others to promote your products on a commission basis. Again a good eCommerce system should already have this built in.

* Download the Google Toolbar - The Google Toolbar has a nifty feature which shows you the page rank (0-10 scale) of every site you visit. The higher your page ranking the higher your placement in search engines.

* Set up multiple websites - Got three services you perform? Set up three different websites with domain names that match your keywords. Super cheap to do and can be very effective.

* Consider setting up a Google AdWords account - You pay on a cost-per-click (CPC) basis to get your website advertised. Can be effective but also can get very expensive.

Lonnie Pacelli has over 20 years' experience with Accenture and Microsoft and is currently president of Leading on the Edge™ International. Lonnie's books include "The Project Management Advisor: 18 Major Project Screw-Ups and How to Cut Them Off at the Pass" and "The Truth About Getting Your Point Across". Get the books, leadership products, other articles, MP3 seminars and a free email mini seminar at http://www.leadingonedge.com

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